This is why we’re building
Cashflow.

Problem

In March, I visited Varanasi and observed my friends, mostly shop owners, diligently managing their shops. While they were handling GST compliance without much issue, a common sentiment emerged: they sought tangible benefits from their GST compliance. They wanted to leverage their GST data to improve their financial standing and streamline their operations. This realization highlighted a significant gap in the market for a solution that could transform GST compliance into a valuable financial asset for these small business owners.

Solution

Drawing inspiration from the US, where factoring is a well-established financial practice, I turned to another set of friends who run FactorFox, the largest cloud-based factoring software in the US. Together, we deliberated on how we could bring a similar model to India. Factoring in the US allows businesses to convert their invoices into immediate cash, providing them with much-needed liquidity. We envisioned a platform that could offer Indian shop owners the same financial flexibility by leveraging their GST returns.

For all

Our mission with Cashflow is clear: to empower shop owners across India by turning their GST compliance into a strategic advantage. By offering seamless credit access and efficient cash flow management, we aim to support these entrepreneurs in their growth journeys. Just as my journey from finance to founding Fandrum taught me the importance of innovation and adaptability, Cashflow embodies these values, bringing practical, impactful solutions to the backbone of India's economy—its shop owners.